🏫 Closing More Schools on Bird Control Work

How to Position Yourself as the Only Logical Choice for Solving Their Bird Problem

Bird problems at schools aren’t just a nuisance—they’re a safety, health, and reputation issue. But unless you know how to speak their language and frame the solution in the right way, you’ll struggle to close the deal.

Here’s how to fix that.

🎯 Step 1: Speak to the Real Risk

Don’t just sell the service—sell the liability reduction.

When schools have birds nesting or loafing on rooftops, overhangs, gymnasiums, cafeterias, or walkways, they’re not just facing mess—they’re exposed to:

• Slip-and-fall risks from droppings
• Health code violations for cafeterias and athletic programs
• Parent complaints about sanitation or aesthetics
• Bird flu exposure (especially serious post-2023 outbreaks)

🧠 Pro Tip: Ask if they’ve ever had complaints or legal issues tied to bird droppings. Most haven’t—but this get them considering the possibility.

🛠 Step 2: Offer a Program, Not a One-Off

Schools operate on tight, predictable budgets. Selling a bird control program (like our standard 8-week cleanout followed by monthly monitoring) helps them justify the investment.

Pitch it like this:

“We’ll get the existing birds off site in the first 6–8 weeks. After that, we’ll monitor and make sure new flocks don’t show up, so you don’t have to think about it again.”

📅 Bonus: Offer to align your proposal with their fiscal year or budget cycle—this makes it easier for them to say yes.

📸 Step 3: Document the Problem Clearly

Take photos of:

• Bird droppings around walkways or entrances
• Nesting materials on ledges or in vents
• Birds gathered on rooftops or signage

Then say something like:

“If a parent or health inspector took a picture like this, it could raise questions that no one wants to answer.”

This reframes the problem from “gross” to “exposed.” No facilities staff member wants to be the one left holding the bag.

Avitrol Easy Blend

This product is labeled for Pigeons, House Sparrows, Starlings, Blackbirds, Cowbirds, and Grackles. With a permit in the US, it can also be used to treat Crows, Seagulls, Ravens, Magpies, and Vultures. This product is used to permanently discourage flocks of birds from gathering in unwanted places.

👉 Contact your distributor or visit Avitrol.com to learn more.

🔒 Step 4: Reassure Them on Safety & Compliance

Schools are sensitive environments. Be proactive:

• Mention that Avitrol Baits are EPA-registered and used according to label for flock removal
• Explain that, through biotech baiting, the goal is to change their communication so they leave voluntarily
• Share that baiting is only done after birds have shown consistent feeding on pre-bait
• Point out that your team is trained and certified in this type of work

They’ll want to know: Is this safe for students, staff, and pets?

Answer it before they even ask.

📞 Step 5: Follow a Real Sales Process

Most PMP’s lose school jobs not because the service was wrong—but because they didn’t stay on the radar.

Here’s what you should be doing:

1. Discovery Call – Ask questions, diagnose, get pictures
2. Site Visit – Determine tray placements, document activity
3. Proposal Review – Walk them through the quote in real time
4. Follow-Ups Every Week – Call until closed, and always schedule the next call or visit while you’re still on the current one

🎓 Schools have layers of approvals. Stay patient, but don’t stop following up.

🔑 Final Thought: The Close is in the Framing

When you frame the bird work as:

• A safety and liability solution
• A professional ongoing program
• A smart use of budget that prevents future complaints

…you’re not just another PMP—you’re the only logical solution.

Ready to Go All In?

If you’re not already trained and certified, enroll in the Avitrol Certification Program Master Class to learn exactly how to sell, quote, and execute school jobs with complete confidence.

👉 Check it out HERE!