
Why PMPs Who Offer Avitrol Dominate Commercial Contracts (When Other Methods Backfire)
As a pest management professional, you've seen it happen countless times. A commercial client calls you about a severe bird problem, but hesitates when you mention Avitrol as part of the solution. They opt instead for what they've heard are more "humane" alternatives—ultrasonic devices, spikes, or repellent gels. Six months later, they're calling you back, more desperate than before, as their bird problem has only worsened.
This scenario isn't just common—it's predictable. Let's examine why PMPs who include Avitrol in their service offerings consistently win and retain the most valuable commercial contracts.
The Costly Cycle of Ineffective Solutions
Commercial clients typically go through a predictable pattern with bird control:
- Initial concern: Birds begin causing property damage, contamination issues, or customer complaints
- First attempt: Client tries DIY solutions or hires a company offering only physical deterrents
- Temporary improvement: Some birds relocate initially, creating an illusion of success
- Adaptation phase: Remaining birds adjust to the deterrents and numbers gradually increase
- Return to square one: The infestation returns, often worse than before
- Professional intervention: Client finally seeks a comprehensive solution including Avitrol
This cycle costs your clients thousands in property damage, lost business, and ineffective treatments. It also represents a missed opportunity for PMPs who aren't equipped to offer the complete solution these clients ultimately need.
Why "Humane" Alternatives Often Backfire
Many commercial clients initially request supposedly "humane" bird control methods, but these approaches frequently lead to bigger problems:
Physical deterrents shift the problem. Spikes and nets don't reduce bird populations—they just move them to another part of the property. Your client ends up playing an expensive game of whack-a-mole across their facility.
Ultrasonic devices lose effectiveness. Birds quickly habituate to the sounds, rendering expensive equipment useless within weeks or months.
Repellent gels degrade. Environmental factors break down these products, requiring frequent reapplication and ongoing expense without addressing the root problem.
Trapping becomes overwhelming. The sheer number of birds in commercial settings makes trap-and-release methods impractical and cost-prohibitive for large-scale infestations.
The Competitive Advantage of Including Avitrol
PMPs who include Avitrol in their service offerings gain several critical advantages:
Ability to handle severe infestations. When other companies have to walk away from major bird problems, you can confidently take on challenging contracts that others can't fulfill.
Higher client retention rates. By solving problems permanently rather than temporarily, you build long-term relationships with commercial clients instead of one-off service calls.
Enhanced professional reputation. Successfully addressing severe bird problems that have stumped competitors establishes your company as the go-to expert in your market.
Higher-value contracts. Commercial clients with significant bird issues are willing to pay premium rates for solutions that actually work, especially after experiencing the failure of cheaper alternatives.
The Business Case for Comprehensive Bird Control
The most successful PMPs understand that offering limited service options means limited business growth. By incorporating Avitrol into a comprehensive bird management approach, you position your company to:
- Win contracts other PMPs can't fulfill
- Convert one-time service calls into ongoing maintenance contracts
- Build a reputation as the solver of "impossible" bird problems
- Command premium pricing for specialized expertise
Handling Client Concerns Effectively
Of course, some clients will express initial concerns about Avitrol. Successful PMPs address these through education:
- Explaining the science behind behavior modification
- Detailing the proper application methods that ensure targeted results
- Sharing case studies of successful implementations
- Contrasting the long-term effectiveness against the temporary nature of physical deterrents
The Bottom Line for Your Business
The most valuable commercial contracts don't go to PMPs who offer the cheapest initial solution—they go to those who solve the problem permanently. By including Avitrol in your service offerings, you position your company to be the final call clients make after experiencing the disappointment of ineffective alternatives.
In the competitive world of pest management, the ability to solve the problems others can't is what separates thriving businesses from struggling ones. For PMPs serious about dominating the commercial bird control market, Avitrol isn't just another tool in the toolbox—it's the cornerstone of a successful bird management program that clients return to time and again.
Are you ready to stop losing valuable commercial clients to the cycle of ineffective solutions? Contact us today to learn more about incorporating Avitrol into your service offerings and positioning your business as the definitive solution provider in your market.