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USDA May Cover Up to 75%: How PMPs Can Turn Poultry Biosecurity Into New Bird-Control Jobs

Avitrol Corportation
Avitrol Corportation

USDA may share up to 75% of the cost of addressing certain high-risk biosecurity concerns identified at eligible commercial poultry operations.

That creates a potential opportunity for PMPs.

USDA is offering eligible poultry operations free, voluntary wildlife biosecurity assessments to identify risks associated with wildlife and recommend ways to reduce those risks.

For PMPs, the opportunity isn't to promise customers that USDA will pay for their bird-control work.

It's to use biosecurity as a reason to start the conversation.

Here are 5 ways to turn that conversation into bird-control opportunities.

1. Ask Better Questions

Don't start with:

"Do you have a bird problem?"

Instead ask:

  • Where are you seeing the most birds?
  • Are birds getting inside your poultry houses?
  • Where are they feeding or roosting?
  • Are you finding droppings around feed or equipment?

Good questions uncover problems the customer may not realize need attention.

2. Look for Food, Water, Shelter & Access

When you're walking an agricultural facility, look for the four things birds need:

Food. Water. Shelter. Access.

Spilled feed, standing water, protected roosting areas and openings in buildings can all contribute to bird activity.

Find the attractant. Find the entry point. Find the hot spot.

3. Sell the Inspection Before the Treatment

Don't rush to quote a treatment.

Start with a Bird Risk Assessment.

Document:

  • Bird species and activity
  • Hot spots
  • Entry points
  • Food and water sources
  • Droppings or contamination
  • Recommended solutions

Now you're not just selling bird control.

You're showing the customer exactly what needs to be fixed.

4. Use Biosecurity to Open the Door

For poultry producers, birds can be more than a nuisance. Wildlife can create biosecurity concerns.

USDA's current program is designed to help eligible poultry operations identify wildlife-related risks and address the highest-risk issues. Cost sharing can be up to 75%, subject to program requirements and reimbursement limits.

Don't promise USDA funding.

Instead, tell the customer about the program and help them identify the bird-related issues that may need attention.

5. Turn One Job Into an Ongoing Account

Don't make the goal:

"Get rid of the birds once."

Build a program:

Inspect → Correct → Monitor → Maintain

Exclusion, deterrents, sanitation recommendations, follow-up inspections and ongoing monitoring can turn a single bird problem into a recurring agricultural account.

The Question to Ask

The next time you're talking to a poultry customer, try this:

"Has anyone looked at your facility specifically for bird-related biosecurity risks?"

That question can open the door to an inspection, a proposal and potentially a much larger bird-control opportunity.

For PMPs, the opportunity isn't just finding birds. It's finding the risk those birds create, and showing the customer how to solve it.

Important: USDA's cost-sharing program applies to eligible commercial poultry operations and qualifying high-risk biosecurity improvements identified through the program. It is not a blanket 75% reimbursement for all bird-control services.


 

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